Rimsly

Imagine walking into a casino without money, sitting at the high-rollers table, and winning a few grand without having to put anything on the line. It would be amazing, wouldn’t it? But, as you’re probably thinking already, it also sounds extremely unlikely. Launching an affiliate campaign is similar to this scenario, minus the gambling of course. Even when some platforms offer great deals and what seems to be the ability to advertise almost for free, it’s impossible to become a successful marketer without making a solid investment first. In this article, we’ll give you an idea of the budget you need to start your own affiliate business. Low-Budget Campaigns Are Not an Option Before we go over the expenses that all affiliates need to cover, it’s important that we explain why “free-money” and low-budget campaigns are not a good idea. List of Expenses All Affiliates Need to Cover In simple terms, you’ll need a  budget of around $500  to get started as an affiliate. Remember, som...

Analyzing your affiliate campaign is a great way to familiarize yourself with the details that affect your efforts. Besides learning about the audience, you’ll be able to  identify mistakes  and setups that aren’t producing the results you’re looking for – but you’ll also find a set of solutions that can help you overcome these challenges. Below, we’ve put together a beginners’ checklist to help you analyze your campaign and find steps to improve its performance. Why Do You Need to Analyze and Assess Your Campaign? The biggest difference between digital marketing campaigns and traditional advertising like print media is the ability to alter your campaign once it’s already been launched. This is called the campaign optimization and it’s a critical step that’s crucial in all types of online marketing – and affiliates are no exception. Instead of having to wait until your campaign if finished to analyze its performance, you can now track the number of users that interact, how the...

Optimizing an affiliate marketing campaign is like restoring an old amusement park. Sure, when it first opened, you were testing the waters to see what worked and which rides your visitors liked the most. But, now that you have the budget and knowledge to make improvements, you need to learn from experience and build on what you have in order to create an even better version. Taking the time to optimize your campaigns is crucial, but there are a couple of different approaches you can implement. Below, we’ll go over two different campaign optimization techniques that can help you improve the performance of your ad and create a better experience for your audience. Creative-First Optimization  (Beginner-friendly!) As the name suggests, creative-first optimization focuses on the contents of our ads. This technique is better suited for affiliates that are still learning the ropes and developing a good sense of style. But, although it focuses more on the creative elements, you also have ...

Humans are intuitive beings, so all of us are guided by our feelings to some extend. As a marketer, learning how to connect with your audience’s emotions is a great skill because you can use it for much more than simply selling a product. That said, learning how to create a meaningful bond is not simple or easy, so you have to put in the time and learn about the  things that drive your audience . Let’s talk about emotional targeting (if it works), and check out a few tips to help you implement this approach into your ads and affiliate campaign as a whole. Defining Emotional Targeting Emotional targeting is the practice of studying how your audience behaves, why they react in a certain way, and understanding how their emotional state influences their decisions. Marketers that leverage emotional targeting can design ads that encourage viewers to complete the desired action. In other words, if you lean on your targets’ emotions, they are more likely to provide information, make a purc...

Discrepancy is one of the things that frustrates affiliates the most. We’ve talked to our support team to find out why it occurs and if there’s a chance to minimize it. Many people blame the discrepancy on the bot traffic, but that’s not the only reason why it can occur. In fact, the discrepancy of up to 20% is considered normal. Moreover,  according to our recent experiment , the quality of PropellerAds’ traffic is above average compared to our competitors. But data accuracy is crucial for campaign optimization, so it’s important to understand what fuels it and what you can do to improve it. What is a discrepancy? As you know, campaign stats like clicks, impressions, and conversions are registered in more than one place. For example, this data can be found in the ad network where you buy traffic, the CPA network where you got the offer, and an external tracking software if you use one. When those stats differ (for example, you see 5311 in PropellerAds and 4170 in your tracker), we...

Web  Push Notification  is one of the best ways to monetize your website. Push is delivered directly to the browser of the notification and appears as an alert. It’s hard for anyone to miss push notifications. You can monetize your traffic even when the user is not on your site. With time  push notification platforms  have become more advanced and added more features. You can now segment your subscribers based on their interests. Here are the top 6 ways publishers can increase push notification subscription: Put Delay Visitor comes to your site. Before going through the page got bombarded with the notification opt-in. Doesn’t it look too intrusive? This very action can reduce your subscription rate. The visitor will either click block or close or leave the website. Such action can easily be avoided by putting a delay in the push notification opt-in. Let the visitor go through your page and see if that is what he is looking for. To improve the push notification subscr...

Don’t know about you, but I am the kind of person who always buys popcorn at the movies. Yes, that ridiculously expensive paper bucket of overly salted corn, which is worth maybe 50 cents. And each time, I spend 10 minutes at the bar struggling to choose the bucket of the right size.  Seriously, it’s impossible. Small seems like it’s not enough; the middle is okay but kinda pricey for its size; the big one is a nice deal, but I definitely don’t need that much. Or maybe I do… Long story short, I always end up buying the large one, even though I never finish it.  And every time, I ask myself: why do I keep doing something so stupid?  That, my friends, is all because of the dirty psychological tricks that marketers pull off on us in order to sell us their stuff. This particular trick is called the decoy effect, and it makes people instinctively pick an option if it looks significantly better than the other one. Those tricks are very popular and you can find them in pretty mu...

Despite the fact that we don’t have a word for this feeling, games of chance have something alluring about them. This special something is the reason why casinos make so much money and why sweepstakes contests are still effective marketing tools. In the affiliate world,  sweepstake offers give you a great opportunity to build engaging campaigns and generate a pretty penny , if you know what you’re doing. And, even though the competition is fierce, successfully promoting a sweepstake contest is an achievable goal for seasoned affiliates as well as marketers that are just getting started. As with other verticals, one of the most important parts of building a successful campaign is  choosing the right offer . For this reason, we’ve put together a basic checklist to help you select the best sweepstake promotion for your next campaign. What’s a Sweepstake? In simple terms, sweepstakes 🎉 are contests where the winner or winners are decided by chance, instead of any form of skill. S...